Book Publishing Without Pain

Have you ever considered publishing a book? A 20-year veteran of the publishing industry gives 5 Fantastic Reasons to do it yourself, rather than invest years and tears waiting for a publishing house to accept your book.

Attract More Buyers to Your Book: Use Metaphors

Surprise your potential buyers. Give them chocolate frosting! Now in the information age we expect to read short, concise pieces. Yet, we can, if we play a little, add more of our original ideas to our books if we use metaphor.

How to Market Your Unsold Books on the Internet: It's Easy

Your book expresses your wondrous information, your creativity, and your genius. It's your dream come true. Or is it? Now, there is a new way to market those unsold books. Divide and conquer. Use your one book as a springboard for many others and catapult your sales.

Getting Newspaper Coverage Off the Book Pages

Did you know there are 1,730 newspapers published daily in the United States? They have a combined circulation of nearly 62 million people. And reviews are only one way of using them.

Gain PR Attention Using Contests, Awards, and Surveys

While mass marketers often run games and contests on a nationwide scale, small business can't afford this kind of promotion. But what we lack in money, we can make up for in moxie. Let's examine some other industries to discover what they have done. Hopefully, this will trigger some ideas for you.

Don't Be Backward About Getting A Foreword

In today's competitive publishing world—with more than 1.5 million titles currently in print in the U.S.—each new book must be carefully nurtured to be successful. One of the ways you can help your new baby grow into robust adulthood is by christening it with a Foreword.

Creative Print Angles To Sell More Books

For self-publishers and authors with budgets tighter than shrink-to-fit jeans, there are several intriguing ways to stir the publicity pot. None yield more dramatic results than print.

Follow Up to Keep from Falling Down

Do you want to call the tune instead of paying the fiddler? Then you'd better be prepared to monitor the progress of your projects. While diligent follow through increases your odds for success in all aspects of publishing, it's especially crucial in promotion and sales. Many sound marketing plans flounder for lack of follow up.

Promote Your Book: 5 Free and Low-cost Ways to Boost Book Sales

Have you self-published a book and are wondering how to get the word out? Have you been accepted by a traditional publisher and want to help increase sales? Here are some simple, inexpensive things you can do to help promote interest in your book.

The Value of Negative Publicity

Extremely harsh criticism helped boost my book sales. I explain what they said, what I did and what results I experienced.

Writing a Sales Letter to Market Your Fiction

Jump-starting your book sales can be a tedious task. A sales letter is a great place to start getting people interested in your work. This is a comprehensive guide explaining step by step how to write an effective sales letter to promote your fiction.

How Authors Can Endure The Promotional Process!

Authors severely underestimate the challenge of promoting their books. The truth is - being an author is a lot easier than getting people to buy your paperback!

Six Weeks to Sustained Self-Promotion

Writers unite! Network, join listservs, attend conferences, and create writers' groups and promote yourself to a higher level of income and satisfaction.