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You know the routine; write down 100 names. Include everyone you know; from Uncle Bob to Dr. Cranium. Then, tell

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

them about the amazing new “Vita-Juice” and the fantastic business opportunity that they need to join NOW! Be s

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

ure to crank out the calls and not leave anyone out.

A few weeks later, if anyone is still talking to you, you

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ealize that MLM is a lot tougher than your sponsor led you to believe. That’s because you have focused all your

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

energy in contacting your network (your “warm market”) and have tried to sell them on your business opportunity.

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

You have done almost nothing to market them.

People don’t like to be sold; but they like to buy. When you try

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

to sell your friends on the business opportunity, you encounter a natural resistance that we all have to being s

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

ld. It’s marketing that gets around that psychological barrier and taps into the desire to buy.

Marketing is pr

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

eparing people to buy. It’s presenting all sorts of intriguing information to someone about a product. Then it a

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

tracts them to take a stroll down “Marketing Lane” , where they end up at a cliff called “SOLD”. If marketed eff

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

ectively, they willingly jump off that cliff and later heartedly encourage their friends to do the same!

Tradit

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ional MLM has put the order of actions backwards and almost entirely ignores the more important one; marketing.

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ou are taught to focus on your network and then sell them on the opportunity; great company, great products and

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

what a compensation plan! You are taught to chase and pitch them; but not to market them. Instead of working on

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

our network and trying to market (sell) them, you need to focus on marketing so that you can find a qualified ne

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

twork.

For the most part, the overwhelming majority of your “warm market” is no more qualified to start an MLM

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

usiness than is any guy on the street. That’s why your sponsor will stress, “It’s a numbers game.” It sure is an

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

d it’s a lot of numbers!

If it isn’t obvious, the most qualified group for network marketing is network markete

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

s. There are plenty of them out there that are open for a new opportunity. If you want to discover a simple and

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

effective way to attract (market) them, read my article; Internet Network Marketing - You Only Get What You Give

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Businesses have to do a competitive analysis frequently to ascertain their position as compared to the competitors in the market. This helps to determine the strengths and weaknesses of your competitors and take adequate action to prevent them from taking a share of your market, taking steps to correct your own weaknesses and strengths thus not becoming vulnerable to your competitors.

Write it, offer it for free on your site and they will come. Yeah right and then you woke up. Or stay in your happy little daze, constantly check your counter 80 times a day and be the only unique v...

A website directory is a relatively new concept in Internet searching. An individual or business first must list their website with a specific website directory. Then Internet users are able to search a website directory in order ton find a specific website or information. This is a very simple process that usually only takes a matter of minutes.

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