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How important is the word marketing in network marketing?

Network marketing prospecting efforts fall flat on their face f

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

or most distributors who are taught the tired old methods of attracting people into their business. Why? Well, simply beca

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

use they run out of people to talk too!

"Make a list of every one you know... write down every one they know... and then

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

get the names of every one they know..." does this sound like a familiar scenario?

The truth is, those methods might have

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

worked fine many years ago but they just don't cut it today. The problem with that is more often than not, you are soundi

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

ng out people who just aren't interested in your business. Yes, no means no!

It's almost laughable when I hear uplines te

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

lling their people if the prospect says no they really mean yes. What's up with that? Direct response marketing tactics ar

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

e becoming more the norm in people's network marketing prospecting efforts. And for very good reason.

Yes, work your warm

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

market, you at least should let your friends and family know you have gone into business as a courtesy. There are effecti

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ve ways to do this such a postcard mailout but for goodness sakes, don't alienate them by telling them they owe you or the

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

y'll be sorry if they don't join your business or buy your product!

With direct response marketing, the concept of develo

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ping a relationship with a prospect from initial contact to decision time is very important. Here is a shortlist of tips y

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ou need to make happen in your advertising efforts to attract interest:

1. You must get the attention of your prospect. I

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

f they're looking and your headline is compelling enough to get their attention then you've got their interest.

2. Arouse

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

emotion in your prospect. They aren't interested in your company or product but more in what it can do for them. You've h

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

eard it many times... "what's in it for me?" If what you have can give them what they want then bingo, you've got their at

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

tention.

3. Earn your prospect's trust and create credibility with them. You see, they aren't really going into business

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

by themselves but with you.

4. Create an incentive for your prospect to take action but it needs to be in a way that's ea

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

sy for people to do.

Network marketing prospecting doesn't have to be a gut wrenching and a hazard to your health and wel

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

l being. It should be a pleasant and fun experience and that's exactly what it is when you put the marketing back into it.

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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As Team Leader, you should hold regular group meetings to educate, inform, and motivate your team. Meetings provide an opportunity for your team to get together, learn new techniques, be recognized for achievements, and become more successful Consultants.

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