Top Adding - Real Estate

When it comes time to sell your home, should you try to sell it on your own, or should you list it with a licensed Realtor? Consider the following factors to help you decide:

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According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

b>EXPOSURE

Realtors, or real estate agents, are part of an office of agents, and each of them knows of buyers that are currently in the market for a home. Their buyers are p

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

e-qualified, that is, they have already seen a lender and have qualified for a loan so the buyer knows exactly how much they can afford, and the Realtor does too. In many areas,

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

a realtor won’t even show homes to a buyer until they pre-qualify. The process saves a lot of wasted time on everybody’s part.

Contrast this with the prospect of you putting up

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

“For Sale” sign in your front yard, and having to deal with people that will be calling you to talk about your house and want to walk through it, even though they don’t have the

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

resources to actually buy it. In the end, they are just wasting your time.

Realtors also have contact with many people from out of town who are relocating to your area. Each rea

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ltor in town gets contacted frequently through their website, by people that are looking for a home by long-distance. They may be coming to town soon to look at available homes f

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

r a few days. The Realtor lines up a number of homes for them to tour that fit their criteria. One of them could be yours. But, if you FSBO, that potential buyer won’t know your

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

house is on the market until they get to town, if then.

EXPERIENCE

A real estate agent will be able to assist in setting the right price to list your home, according to

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

the current market conditions.

A real estate agent is a trained professional who will spend the necessary amount of time it may take to get your home SOLD.

The agent understand

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

and will take care of all the necessary paperwork to complete the buying process. The agent will also act as a liaison between you and the inspectors, the buyer’s agent, and bet

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ween attorneys, if they are involved.

Most buyers prefer to deal with a real estate agent because the agent will give them the unbiased professional opinion on a house, and how

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

t stacks up against other houses on the market.

Agents understand all the different types of loans and financing options. They can provide information to buyers about local lend

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

ing institutions to fit their needs.

ADVERTISING

Realtors have many ways to advertise your home, not just a newspaper ad and a “For Sale” sign in the yard. They also uti

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

ize the following ways to advertise a home:

The Multiple Listing Service
Open Houses
Web sites like Realtor.com and Yahoo Real Estate
Direct mail
Newspaper i

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

serts
Regional Real Estate Magazines
Cable TV
Word of mouth through Realtor “Caravans” where 30 or more
Realtors will tour your home and then match it to their

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

prospective buyers.

How much of this marketing muscle will you be able to flex if you FSBO?

SHOWING YOUR HOME

Agents have expertise to help you get your home in top sh

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

pe before your prospective buyers arrive. They can help you “stage” your home to look more like a model home that would appeal to a larger group of buyers. They know how to empha

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

size and focus on your homes good points.

If you FSBO you will be learning the process as you go, a costly education when you are trying to sell your own home.

SUMMARY

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

ith all the time, knowledge, effort, and paperwork it takes to sell a home, you should partner with a Realtor and save yourself the headaches and frustration. Hire a Professional

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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One customer complained when served by a 'Trainee' at a five-star hotel. If served by someone not entirely qualified, he wondered, should he pay a less-than-qualified rate?

Did you know that by reducing potential customers you could increase profits? By knowing your target market you could reduce potential customers, sales could go up, costs go down and profits rise.

What is the biggest fear that most people have about visiting the doctor for medical treatment? Well for many it will undoubtedly be the discomfort of a medical examination or other such fear

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