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The Internet: a powerful tool with endless possibilities to advance business, connect people and share information. We believe that with those opportuniti

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

es comes a real responsibility to understand its complexity and provide universal solutions to its issues.

For Web developers, in particular, the onus fa

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

lls on creating sites aimed at maximizing client contact through well-rounded, functional vehicles that drive traffic and generate sales. And in today's g

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

obal economy, it also means using code that is W3C compliant.

Sharing the Knowledge
Luckily, the Internet community can be a very friendly, helpful

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

environment; one that understands the need for universality, develops protocols to meet the need and shares them with the masses. One non-partisan group

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

playing a vital role in establishing common ground on the Internet is the World Wide Web Consortium. W3C, as it's known, claims a mission to “lead the We

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

to its full potential” by developing and dispersing inter-operable technologies and guidelines.

One of its most-significant achievements has been breaki

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

ng down the barrier between businesses and their full customer base by creating coding guidelines for Web sites that enable any browser to view its pages.

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

This means mega-browsers like Internet Explorer and emerging open-source options like Mozilla and Firefox can co-exist on the Internet without impacting

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

company's bottom line.

Speaking the Language
Understanding the importance of W3C compliance in your Web site coding is a straightforward concept. I

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

t's as easy as recognizing not all of your customers are using the same technology you are, and that building your Web site to be accessible by the greate

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

st number of users is critical. While it was – and mostly still is – fairly safe to assume many users are surfing the Web with Internet Explorer or Nets

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ape as their browser, we are confident that soon enough, that will not be the case. A fast-growing population of surfers is opting to employ open-source

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

browsers like Mozilla and Firefox instead of a “name-brand source.”

When written with W3C compliance standards in-mind, whatever browser your customer us

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

es to see your Web site becomes irrelevant. All of your information will appear on their screen – and the rest is up to you.

Voluntary Compliance
Si

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

ce there are no governing bodies forcing companies to comply with standards aimed at creating a universal Web, it's entirely voluntary. But we believe it'

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

s a choice that makes the most sense in the competitive Internet economy. Thanks to the World Wide Web Consortium, there is mechanism – a standardization

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

– in language that opens the doors to business and its customers across the world.

Compliance Makes Sense
There are no rules in place that say you c

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

n't build a Web site that's only viewable in Internet Explorer or Netscape. That's entirely up to you. What's also up to you is whether you are satisfie

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

d with the fact that customers – a skyrocketing number of them – will not be able to reach you because your Web site doesn't speak their computer language

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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